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Folio '25Lu Cordero

Based Out ofPhiladelphia, PA

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Lu Cordero Design & Direction

Creative Visual Design & Direction

Hello! I'm Lu, a creative visual designer based out of Philadelphia, PA. I'm passionate about creating engaging visual interfaces and experiences for the web and mobile. I have over 8 years of experience in UI/UX design direction & leadership, with a strong focus on eCommerce. I am currently available for full-time and contract work. Thanks for visiting!

Focus

  • UI/UX Design
  • Creative/Technical Management
  • eCommerce & Strategy
  • Front-End Development
  • Creative Direction
Recent Projects
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Reelister

Launch
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  • Role: Creative Direction
  • Project Type: Branding, Design & Development
  • Completed: Ongoing

Description

Reelister is an ongoing project born from a simple idea, a full service design agency specifically tailored to the real estate industry. Offering high quality visuals, responsive web design and agile web development, and well designed collateral, Reelister aims to offer all of the creative and marketing solutions a young agent or firm needs, all under one roof.

Archive
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Metro

Launch
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  • Project Type: Site Redesign & Development
  • Completed: 2020
  • Role: UI/UX Lead
  • Platform: BigCommerce

Description

Metro is a global leading brand known for its high-quality, commercial-grade storage solutions for foodservice, healthcare, and industrial settings. I worked as the UI/UX design lead to help refine Metro's eCommerce presence on the BigCommerce platform and help optimize their quoting process.

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Rock Bottom Golf

Launch
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  • Role: UI/UX Lead
  • Project Type: Redesign & Development
  • Platform: BigCommerce
  • Completed: 2022

Description

I worked with Rock Bottom Golf during the height of the post-pandemic golf boom in order to redesign and refactor the code for their dated BigCommerce store theme. Making the migration from Yahoo Stores over to the BigCommerce eCommerce platform in 2015, the RBG team was in need of a revised and optimized eCommerce theme in order to provide the best experience for novice and advanced golfers alike.

Clients + Brands

Great clients, great work

I've worked with a wide array of clients throughout my career, from local small businesses to fortune 500 corporations. Regardless of the client, the goal remains the same, to deliver innovative, intuitive experiences that meet or exceed users' needs and client business goals. Some of the more notable clients I worked with include:

  • Pfizer
  • GSK
  • ChapStick
  • Emergen-C
  • GE Dowty
  • E-Alternative Solutions
  • Metro
  • Mellanox
  • Nicorette

Lu Cordero Folio '25